So you are getting ready for the career fair. Doesn’t matter if you are a freshman or a senior there is an abundance of opportunity. These are such unique situations I strongly encourage you to go every single year. Not every day you get the chance to speak with so many different recruiters at one time.
Before The Big Day
The List – Acquire a list of the companies that will be there. Ask the career services to send it to you if they haven’t already. Chances are they are using something like Career Fair Plus or something similar. Now that you have a list, comb through to see which industries/positions you are most interested/qualified and start the preparation process for those openings. Preparation makes you stand out from your peers, check out our prior post if you haven’t read it yet.
The People – Try to find the specific people who will be attending. That way you can pull up their LinkedIn profile page and get a better understanding of who they are and what they are looking for. Also, this allows you to prepare specific questions tied to their work history etc. If you can’t find them on LinkedIn it’s alright, it’s not deal breaker, more of a nice to have then need to have.
The Documents – Research company websites as well as the mission statements, values, cultures, and any open positions. Make sure you have your cover letters appropriately addressing each unique opportunity you are pursuing at the career fair. Intertwine your passion for the position with the research you have already done. If you don’t feel confident the online research was enough to solidify your decision to pursue the opportunity then make sure to chat with the representative from the company during the big day to learn more.
Update your resume as well to illustrate your specific accomplishments and skills that tie directly to the opportunity at hand. Organize all these document in a little binder to give out at the career fair.
The Elevator Pitch – Have a concise well-prepared elevator pitch for when you meet the various recruiters. Introduce yourself, an area of study, what you’re looking for post-graduation and why you are seeking that specific opportunity out.